切換：
- 簡略
- 詳細(MARC)
- ISBD
-
Digital marketing strategies for tourism, hospitality, and airline industries /
正題名/作者 ： Digital marketing strategies for tourism, hospitality, and airline industries // [edited by] José Duarte Santos, Óscar Lima Silva.
其他作者 ： Santos, Jose Duarte,
出版者 ： Hershey, PA :IGI Global,c2020.
面頁冊數 ： xvi, 267 p. :ill. ;26 cm.
附註 ： "Premier reference source"--Cover.
標題 ： Telemarketing. -
ISBN ： 9781522597841 (pbk.)
ISBN ： 9781522597834 (hbk.)
ISBN ： 9781522597858 (ebook)
LEADER 01026cam a2200217 a 4500
001 351268
005 20220809160610.0
008 221027s2020 paua b 001 0 eng
010 $a2019009161
020 $a9781522597841 (pbk.)
020 $a9781522597834 (hbk.)
020 $a9781522597858 (ebook)
050 00$aHF5415.1265$b.D5386 2020
082 0 $a658.8/72$223
090 $a658.872/D569///UM066519
245 00$aDigital marketing strategies for tourism, hospitality, and airline industries /$c[edited by] José Duarte Santos, Óscar Lima Silva.
260 $aHershey, PA :$bIGI Global,$cc2020.
300 $axvi, 267 p. :$bill. ;$c26 cm.
490 1 $aAdvances in marketing, customer relationship management, and e-services (AMCRMES) book series,$x2327-5502
500 $a"Premier reference source"--Cover.
504 $aIncludes bibliographical references (p. 221-260) and index.
520 $a""This book examines the influence digital marketing on the consumer relationship in the fields of tourism, hospitality. and airline industries"--Provided by publisher".
650 0$aTelemarketing.$3237926
650 0$aTourism$xTechnological innovations.$3416793
650 0$aHospitality industry$xTechnological innovations.$3541216
650 0$aAirlines$xTechnological innovations.$3625263
700 1 $aSantos, Jose Duarte,$d1966-$3652689
700 1 $aSilva, Oscar Lima,$d1970-$3652690
830 0$aAdvances in marketing, customer relationship management, and e-services (AMCRMES) book series.$3478044
Digital marketing strategies for tourism, hospitality, and airline industries /[edited by] José Duarte Santos, Óscar Lima Silva. - Hershey, PA :IGI Global,c2020. - xvi, 267 p. :ill. ;26 cm. - Advances in marketing, customer relationship management, and e-services (AMCRMES) book series,2327-5502. - Advances in marketing, customer relationship management, and e-services (AMCRMES) book series..
"Premier reference source"--Cover.
Includes bibliographical references (p. 221-260) and index.
""This book examines the influence digital marketing on the consumer relationship in the fields of tourism, hospitality. and airline industries"--Provided by publisher".
ISBN: 9781522597841 (pbk.)
LCCN: 2019009161Subjects--Topical Terms:
237926
Telemarketing.
LC Class. No.: HF5415.1265 / .D5386 2020
Dewey Class. No.: 658.8/72
"Premier reference source"--Cover.
Includes bibliographical references (p. 221-260) and index.
""This book examines the influence digital marketing on the consumer relationship in the fields of tourism, hospitality. and airline industries"--Provided by publisher".
ISBN: 9781522597841 (pbk.)
LCCN: 2019009161Subjects--Topical Terms:
237926
Telemarketing.
LC Class. No.: HF5415.1265 / .D5386 2020
Dewey Class. No.: 658.8/72
- 館藏(1)
- 心得(0)
- 標籤
- 相同喜好的讀者(0)
- 相關資料(0)
發表心得