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Service innovation :how to go from customer needs to breakthrough services /

正題名/作者 : Service innovation :/ Lance A. Bettencourt.

其他題名 : how to go from customer needs to breakthrough services /

作者 : Bettencourt, Lance.

出版者 : New York :McGraw-Hill,c2010.

面頁冊數 : xxix, 255 p. :ill. ;24 cm.

標題 : Customer services. -

ISBN : 9780071713009 (hbk.)

ISBN : 007171300X (hbk.)

LEADER 00630cam 2200193 a 450

001 211640

003 DLC

005 20101004103437.0

008 100120s2010 nyua b 001 0 eng

010 $a2010001200

020 $a9780071713009 (hbk.)

020 $a007171300X (hbk.)

035 $a00252939

050 00$aHF5415.5$b.B4848 2010

082 00$a658.8/12$222

090 $a658.812/B466///UM052402

100 1 $aBettencourt, Lance.$3376203

245 10$aService innovation :$bhow to go from customer needs to breakthrough services /$cLance A. Bettencourt.

260 $aNew York :$bMcGraw-Hill,$cc2010.

300 $axxix, 255 p. :$bill. ;$c24 cm.

504 $aIncludes bibliographical references (p. 237-240) and index.

650 0$aCustomer services.$3179649

650 0$aCustomer services$xTechnological innovations.$3226946

Bettencourt, Lance.

Service innovation :how to go from customer needs to breakthrough services /Lance A. Bettencourt. - New York :McGraw-Hill,c2010. - xxix, 255 p. :ill. ;24 cm.

Includes bibliographical references (p. 237-240) and index.

ISBN: 9780071713009 (hbk.)

LCCN: 2010001200Subjects--Topical Terms:

179649
Customer services.


LC Class. No.: HF5415.5 / .B4848 2010

Dewey Class. No.: 658.8/12
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